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Difference between revisions of "Hard Times"

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'''Coca-Cola''' is a well known soft drink.  In 2010, during Super Bowl XLIV, ''The Simpsons'' characters starred in a largely wordless advertisement for Coca-Cola entitled "Hard Times".
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{{Tab|Ad}}
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{{Noncanon}}
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{{Commercial
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|name = Hard Times
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|image = Hard Times.png
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|topic = [[Coca-Cola]]
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|airdate = February 7, [[2010]]
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|length = 1:00
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|director = [[David Silverman]]
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}}
  
==Plot==
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'''''Hard Times''''' is a largely wordless commercial advertising ''[[Coca-Cola]]'', the well known soft drink. It was shown during {{W|Super Bowl XLIV}}, in [[2010]].
A newscaster reports on the loss of all of [[Mr. Burns]]' money.  The television that the story is shown on gets carried away by [[Lenny]] and [[Carl]].  Burns watches in deep sorrow as all his possessions get sold off and taken away.  (Even [[Patty]] and [[Selma]] take away [[Smithers]]).  Burns stands outside the padlocked gate of his old mansion, which gets carried away by helicopters.  Burns then takes a walk in [[Springfield Park]] and watches people getting along like [[Nelson]] pushing [[Martin]] and [[Krusty]] pushing [[Plopper]] on the swing set. Even [[Chief Wiggum]] and [[Snake]] are holding hands (though they are handcuffed together, but they still smile) and holding bottles of Coke.  He passes by [[Maggie]] and [[Baby Gerald]] getting along while [[Gil]] gives out Cokes behind him.  [[Apu]] grabs two armfuls of Cokes and then spots Mr. Burns and sympathizes with him.  He walks up to him and gives him one of his Coke bottles.  Burns takes a sip, catches a football and gets carried off by Lenny and Carl as the Simpsons look at him, and [[Bart]] gives [[Homer]] ''his'' Coke.  [[Jimbo]] is seen flying a kite made out of the artwork that he purchased from Burns' sale with [[Milhouse]] riding it.  The kite bumps into the Coke bottle logo, and Milhouse says, "Ah, sorry, Coke."
 
  
==Characters==
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== Plot ==
(in order of appearance)
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[[File:Hard Times 2.png|250px|thumb|left|The logo with [[Milhouse]]]]
*Newscaster
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A {{ap|Newscaster|Hard Times}} (voiced by [[Maurice LaMarche]]) reports on (and jokes about) the loss of all of [[Mr. Burns]]' money. The television that the story is shown on gets carried away by [[Lenny]] and [[Carl]]. Burns watches in deep sorrow as all his possessions get sold off and taken away (even [[Patty]] and [[Selma]] take away [[Smithers]]). Burns stands outside the padlocked gate of his old mansion, which gets carried away by helicopters. Burns then takes a walk in [[Springfield Park]] and watches people getting along like Smithers butlering Patty and Selma, [[Nelson]] pushing [[Martin]] and [[Krusty]] pushing [[Plopper]] on the swing set. Even [[Chief Wiggum]] and [[Snake]] are holding hands (though they are handcuffed together, but they still smile) and holding bottles of Coke. He passes by [[Maggie]] and [[Baby Gerald]] getting along while [[Gil]] gives out Cokes behind him. [[Apu]] grabs two armfuls of Cokes and then spots Mr. Burns and sympathizes with him. He walks up to him and gives him one of his Coke bottles. Burns takes a sip, catches a football and gets carried off by Lenny and Carl as the Simpsons look at him, and [[Bart]] gives [[Homer]] ''his'' Coke. [[Jimbo]] is seen flying a kite made out of the artwork that he purchased from Burns' sale with [[Milhouse]] riding it. The kite bumps into the Coke bottle logo, and Milhouse says, "Uh, sorry, Coke."
*[[C. Montgomery Burns]]
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*[[Lenny Leonard]]
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== Behind the Laughter ==
*[[Carl Carlson]]
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The commercial was directed by [[David Silverman]], whilst [[Rob Oliver]] also worked on it.<ref>[https://twitter.com/Rob_Oliver_/status/1410595711293480960 Rob Oliver on Twitter - "Hard Times commercial"]</ref>
*[[Professor Frink]]
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*[[Rod Flanders]]
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== References ==
*[[Todd Flanders]]
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{{Reflist}}
*[[Ned Flanders]]
 
*[[Cookie Kwan]]
 
*[[Luann Van Houten]]
 
*[[Milhouse Van Houten]]
 
*[[Squeaky Voiced Teen]]
 
*[[Barney Gumble]]
 
*[[Nelson Muntz]]
 
*[[Kearney]]
 
*[[Jimbo Jones]]
 
*[[Dolph]]
 
*[[Selma Bouvier]]
 
*[[Waylon Smithers]]
 
*[[Patty Bouvier]]
 
*[[Martin Prince]]
 
*[[Plopper]]
 
*[[Krusty]]
 
*[[Chief Wiggum]]
 
*[[Snake Jailbird]]
 
*[[Maggie]]
 
*[[Baby Gerald]]
 
*[[Gil Gunderson]]
 
*[[Apu]]
 
*[[Otto Mann]]
 
*[[The Sea Captain]]
 
*[[Lindsay Naegle]]
 
*[[Disco Stu]]
 
*[[Edna Krabappel]]
 
*[[Groundskeeper Willie]]
 
*[[Helen Lovejoy]]
 
*[[Manjula]]
 
*[[The Octuplets]]
 
*[[Reverend Lovejoy]]
 
*[[Moe Szyslak]]
 
*[[Princess Kashmir]]
 
*[[Marge Simpson]]
 
*[[Homer Simpson]]
 
*[[Bart Simpson]]
 
*[[Sherri]]
 
*[[Grampa]]
 
*[[Janey]]
 
*[[Jasper]]
 
*[[Sideshow Bob]]
 
*[[Terri]]
 
*[[Wendell]]
 
*[[Bumblebee Man]]
 
*[[Sideshow Mel]]
 
*[[Lisa Simpson]]
 
*[[Dr. Hibbert]]
 
*[[Bernice Hibbert]]
 
*[[Seymour Skinner]]
 
  
==External links==
 
*Watch the ad on [http://www.youtube.com/watch?v=EnUKurl7Fog YouTube]
 
[[Category:Products]]
 
 
[[Category:Commercials]]
 
[[Category:Commercials]]
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[[Category:2010]]

Latest revision as of 19:03, October 15, 2021

Donut Homer.png The contents of this article or section are considered to be non-canon and therefore may not have actually happened or existed.
Hard Times
Hard Times.png
Commercial Information
Topic: Coca-Cola
Original airdate: February 7, 2010
Length: 1:00
Directed by: David Silverman

Hard Times is a largely wordless commercial advertising Coca-Cola, the well known soft drink. It was shown during Super Bowl XLIV, in 2010.

Plot[edit]

The logo with Milhouse

A Newscaster (voiced by Maurice LaMarche) reports on (and jokes about) the loss of all of Mr. Burns' money. The television that the story is shown on gets carried away by Lenny and Carl. Burns watches in deep sorrow as all his possessions get sold off and taken away (even Patty and Selma take away Smithers). Burns stands outside the padlocked gate of his old mansion, which gets carried away by helicopters. Burns then takes a walk in Springfield Park and watches people getting along like Smithers butlering Patty and Selma, Nelson pushing Martin and Krusty pushing Plopper on the swing set. Even Chief Wiggum and Snake are holding hands (though they are handcuffed together, but they still smile) and holding bottles of Coke. He passes by Maggie and Baby Gerald getting along while Gil gives out Cokes behind him. Apu grabs two armfuls of Cokes and then spots Mr. Burns and sympathizes with him. He walks up to him and gives him one of his Coke bottles. Burns takes a sip, catches a football and gets carried off by Lenny and Carl as the Simpsons look at him, and Bart gives Homer his Coke. Jimbo is seen flying a kite made out of the artwork that he purchased from Burns' sale with Milhouse riding it. The kite bumps into the Coke bottle logo, and Milhouse says, "Uh, sorry, Coke."

Behind the Laughter[edit]

The commercial was directed by David Silverman, whilst Rob Oliver also worked on it.[1]

References[edit]