Krusty Burger
Krusty Burger is a fast-food restaurant in Springfield, similar to the worldwide fast-food restaurant chain McDonald's.
Contents
History
During the years of the Simpsons, and still today, Krusty Burger has been the place to eat at. If you ask Homer, it is the only fast-food place in the world. It is a wonderful place to get the All-American Krusty Burger, and also Krusty's new and improved... that's right new and improved, Buzz Cola. Along with the hit TV show, The Simpsons, Krusty Burger has been shown on Simpson Marathons and also Simpson games such as Simpsons Road Rage, Simpsons Hit and Run, and also, The Simpsons Game. It has even stared in the movie, The Simpsons Movie. Krusty Burger has made Simpsons history, that's for sure, and will keep building its history. They will even have one in the new amusement park, Krusty Land, which will be shown in the featued ride, The Simpsons Ride, at Universal Studios. Krusty has stated to the media the... "This will be the park of my dreams (sarcastically)... NOT!!! Do you think I'm like Walt Disney or that guy that made Universal Studios? NOOOOOO!!!" After this, Krusty had gotten himself into a fight, later was arrested, taken out of jail by his rabbi father, and then thrown back out on the streets. Life will be at ease when you go to Krusty Burger, so... GO NOW!!!
Similarities and Differences from McDonalds
The promotional face of Krusty Burger is Krusty the Clown. It seems to be the only fast food chain in Springfield. There is no McDonald's in Springfield, although it is mentioned that there is one in Shelbyville. In the later seasons, it is revealed that Krusty paid off the mafia to keep out all other fast food competitors such as Wendy's, Burger King and McDonald's, though an In & Out Burger was seen in Springfield on one episode, as Gulp 'N Blow, The Taco Hut, Shakespeare's Fried Chicken and Kentucky Fried Panda.
Marketing
Krusty also appears to have some input into running the company, personally losing $44 million when a promotional tie-in, in which Krusty Burger was chosen the Official Meat-Flavored Sandwich of the 1984 Summer Olympic Games, backfired due to a Soviet boycott, and Krusty Burger was forced to give away much more food than expected; Krusty expressed his displeasure by stating on live television that "I, personally am gonna spit into every fiftieth burger!" The series has frequently established that Krusty is not particularly fond of the food served, shown when recording a commercial (immediately before learning of his $44 million dollar loss), he said, "Ewww! I almost swallowed some of the juice!" A similar thing happens when Krusty is filming a commercial during the Simpsons Movie. He takes a bite and exclaims, "MMMM!" When the filming ends, Krusty grimaces and spits his sandwich out. In "I'm Spelling as Fast as I Can", Krusty bit a Ribwich and said, "Mmm, I don't mind the taste!"
Locations
Krusty Burger operates in thousands of locations across the United States including an unprofitable franchise on an unmanned off-shore oil platform.
Menu
Menu items at the restaurant have included the staple Krusty Burger, the limited-time-only Ribwich, the Krusty Burger with Cheese and Krusty Partially Gelatinated Non-Dairy Gum-Based Beverages, which according to Eddie and Lou, are similar to Quarter Pounders with Cheese and milkshakes at McDonald's, respectively. In The Simpsons Uncensored Family Album, Krusty Burger does not seem to have fries, but instead has Fried-for-hours Potato Eyes. Other items are the Salad-on-a-stik and Weenie-on-a-cloud (hot dog and cotton candy respectively). To have a Krusty Burger with a bun and napkin you must pay extra.
In addition to serving burgers that are extremely high in fat content the company is guilty of terrible food safety breaches. The burgers are made from insects and pieces of partially eaten burgers held together with staples. Krusty even once tried to defend his practices by stating, "I want to clear up a misconception about the Whatchamacarcass sandwich; I used NON-diseased meat from diseased animals!" In one episode, Krusty is even briefly shown leading zoo animals into a Krusty Burger for processing. As result of their actions, several animals are now extinct and therefore items such as the Ribwich (made from a small multi-legged animal) have to be withdrawn. However, the company pays bribes to Mayor Quimby in exchange for protection from food safety officials. It is worth noting that the Krusty Burger is referred to as a "meat-flavored sandwich", most likely to avoid charges of false advertising. The Simpsons Guide to Springfield states that scientific tests on the burgers' composition have proven inconclusive, and warns non-Springfielders to avoid eating the burgers, as the local population has seemingly "developed a resistance to the burgers' inherent bacteria and spirochetes."
Upon visiting Krusty Burger, former American President George H. W. Bush discovered that they do not serve stew.
Trivia
- Krusty Burger's Olympics marketing gaffe was inspired by the real-life "When America Wins, You Win" game at McDonald restaurants, in which the odds of winning free food, based on the chances of the U.S. winning medals, were calculated before the Soviet Union and other communist nations withdrew from the Games, leading the United States to dominate the medals chart, and McDonald's to lose a large amount of money on the promotion.
- In The Simpsons Hit & Run, Cletus Spuckler often works for Krusty Burger, collecting roadkill for the burgers (according to Bart Simpson, it "explains the tire tracks".) Cletus also has to contend with Apu Nahasapeemapetilon, who claims that "no one can sell rotten meat in this town but me."
- Krusty Burger opens at Universal Studios Hollywood replaces Doc Brown's Chicken in January 2009.
