MedicAlert

MedicAlert Chief Wiggum holding Alec Baldwin's MedicAlert bracelet.

Company Information Purpose: Medical First mentioned: "Homie the Clown"

MedicAlert is a nonprofit organization that provides medical identification jewelry.

History

During a promotional event for a new Krusty Burger menu item, Homer Simpson, who was working as a Krusty the Clown impersonator, mistakenly attacked a performer portraying the "Krusty Burglar," believing that an actual robbery was taking place. After being severely beaten in front of the crowd, the injured performer weakly asked bystanders to check his MedicAlert bracelet, indicating that he carried medical information intended for emergencies.

During a dinner conversation, Homer Simpson mentioned MedicAlert jewelry while discussing the benefits available to senior citizens. He grouped it with Social Security, bus discounts, Gold Bond powder, and other perks associated with old age.

Appearances

• Episode – "Homie the Clown" (mentioned)
• Episode – "Raging Abe Simpson and His Grumbling Grandson in "The Curse of the Flying Hellfish"" (mentioned)
• Episode – "When You Dish Upon a Star" (bracelet)
• Episode – "A Serious Flanders (Part 1)" (bracelet)