I Can't Believe It's Not Buddha!
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I Can't Believe It's Not Buddha!
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Object Information
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I Can't Believe It's Not Buddha! is a brand of baking soda.
History
When Lisa was going around the world searching for ethically sourced ingredients for the cleaning bags for the homeless that the Lisa M. Simpson Foundation was making, she and Homer went to a Buddhist temple on top of a mountain. There they bought I Can't Believe It's Not Buddha! baking soda for a very high price. Every ten boxes of the baking soda that were made resulted in a monk reaching enlightenment.
Behind the Laughter
I Can't Believe It's Not Buddha! is a reference to I Can't Believe It's Not Butter!