Roger Meyers, Jr.

Roger Meyers, Jr., voiced by Alex Rocco and Hank Azaria, is the CEO of Itchy and Scratchy International, and is the son of Roger Meyers Sr.. He distributes the cartoon, which is frequently criticised by parents because of its violent nature.

He is a jaded and selfish businessman who has nothing but contempt for the children who comprise his audience. In the episode where Itchy and Scratchy International is bankrupted following their trial against Chester J. Lampwick, when Bart and Lisa are too late in providing information that could save the company, he tells them condescendingly, "Great, mail it to last week when I might have cared. I've got cartoons to make."

He also possesses an extremely obnoxious personality, where he only cares about people who can help him. This is displayed in his contempt for the writers of Itchy and Scratchy when Abe Simpson becomes the flavour of the month. And again when holding auditions for the voice of Poochie. After first hiring Otto, he then chooses Troy McClure, telling Otto "take a hike you bum", when seconds earlier he was "perfect".

In "The Itchy & Scratchy & Poochie Show", he creates Poochie in an attempt to bring the show's ratings back up. Homer is asked to voice Poochie, and does so. The show's ratings plummet, and Poochie is despised. He is nearly killed off in the next episode (after only one appearance), but ends up being dubbed over to have returned to his own planet (and died on the way).

Notable appearances

• "Itchy & Scratchy & Marge" (Alex Rocco)
• "The Front" (Hank Azaria)
• "Lady Bouvier's Lover" (Hank Azaria)
• "Itchy & Scratchy Land" (Hank Azaria)
• "The Day the Violence Died" (Alex Rocco)
• "The Itchy & Scratchy & Poochie Show" (Alex Rocco)